Instagram stories are there on your account for 24 hours despite that they leave a huge impact on the viewers. You can make cool editing with stickers and alluring filters. There are all the tools for making your Instagram stories interactive. Buy 250 Instagram story views from a reliable source to increase the number of visitors to your story. You can drive more traffic and sales of your brand and increase the awareness, and engagement of your account also improves through this technique. We’ll help you find out all the necessary metrics that you can change with time and make your goal easier to achieve.
Viewing Instagram Story Analytics
With Instagram story analytics you can easily monitor the performance of your stories. What sort of people are interested in them and what would be the best time to post them? You can check whether a certain post is performing well then note down every detail and stick to the strategy used in the same post. It’s not necessary to stick to the same strategy for longer; you can come up with different ideas and keep on implementing them. To view Instagram Story analytics through insights into your account, follow these steps:
- Open your Instagram app and click on the icon at the bottom right corner.
- Tap the three horizontal lines in the top right corner to open the menu.
- Simply click “Insights” from the menu.
- In the “Overview” tab, scroll down to the section where “Content You Shared” is mentioned.
- Tap “See All” to view all of your posts and stories.
- Tap on the story that you want to view analytics for.
- You will now see the analytics for that specific story, including the number of views, impressions, and replies.
- To view analytics details you can swipe up, such as the number of exits, forwards, and replies.
- You can view the analytics for all of your stories by going back to the “Content You Shared” section and selecting the “Stories” tab.
Instagram Insights is only available for business and creator accounts, so you will need to have one of those account types to access these analytics.
5 Metrics to Track While Analysing
Analyzing Instagram Stories can provide valuable insights into the engagement and reach of your content. You can buy 500 Instagram story views to maximize the exposure of your brand and bring more visitors to your account. Besides that there are five metrics to track:
Impressions:
Impressions measure the number of times your Story has been viewed. This metric tells you how many people have seen your content and how many times they have seen it. These include the Instagram likes, comments, and shares of your Instagram story. Check out the navigation of users who forward you your story and the ones who exited instantly. This impression rate also shows you the number of people who go back to your story to view it again and the ones who clicked to quickly view the next story. You can check the detailed activity of users. You can buy 1000 Instagram story views and improve this impression rate instantly. As more people will watch your content there is the possibility that they’ll like and leave likes and comments on it. Although it’s a short-term strategy but can be a helpful technique for your brand to increase viewers.
Completion rate:
You can measure the percentage of people who viewed your entire Story that is considered in the completion metric. This metric helps you understand how engaging your content is and whether it’s holding people’s attention. Because people are so busy scrolling through their feeds that they only interact or watch complete content in which their interest lies or the one they want to watch till the end.
Replies:
Measure the number of times people have interacted with your Story with a message. There is an option available at the bottom of the story where the visitor can share their story opinion. This metric tells you how engaged your audience is and whether your content is generating conversations. It tells you the engagement rate of your Instagram story content and how well it grabs the attention of users so that they are compelled to share their opinions with you.
Taps Forward/Backward:
You can even measure the number of times people have tapped to skip ahead or go back while viewing your Story. This metric can tell you whether your content is engaging or if it’s losing people’s interest. If you have got more people that moved forward on your story that means they are losing interest and you have to come up with more exciting ideas to keep them engaged. And if they keep on moving backward toward your story that means something is interesting or compelling that they want to see again and again.
Link Clicks:
If you have a link added to your Instagram Story, you can track how many people clicked on it. This metric tells you how compelling your call to action is and whether people are taking the desired action. You can check the number of people that visit your website because of the link provided by you in the Instagram story. This can be a great factor in checking out the traffic of your website generated through your social media. This will help you to decide whether you need to continue adding this link or not for increasing the traffic of your website. You can attain potential customers for your brand with the help of these links.
Final Words
By analyzing these metrics, you can determine which types of content are resonating with your audience and make adjustments to improve your engagement and reach. If you are getting more messages through your Instagram stories this means the engagement rate of your account is improving because of this feature. And if you want to divert those users toward your website you have to make changes to your link. This can be a great help to increase the sales of your brand.
